Quality performance is our first and foremost objective. We have been conducting a strict quality control system to ensure our high level of each fieldwork operation and research.
Sampling
DRC has built updated data sources including healthcare/pharmaceutical, IT, FMCG, Automotive and so on. We also have a well trained, independent sampling team. We are sure our clients can get random and representative samples with high quality in each study location.
Strict recruitment
Since the interviewers are much responsible for the quality of data collection, we implement a strict recruiting system. 90%of our interviewers are from universities and colleges. Only when they get through systematic training, they can get the certification to be a formal interviewer of DRC.
According to their specialty, the interviewers are distributed to different projects, such as pharmaceutical, automobile or Food/Beverage, etc.
Project training
1. Pre-briefing
2. Briefing
3. Mock
4. Pilot